Best Visual Meme Ever: STOCKING
This is one of my favorite visual memes. I noticed it awhile
back, but I feel like it's only getting some real momentum now. The premise is
simple: people choose a stock image to recreate on their own. The two photos
are then posted side-by-side for comedic comparison. As someone who often works
with stock photos, I especially appreciate this. Two software company employees
Dennis Van Huffel and Jamie Graham are credited with starting stocking in
August 2011 through a Tumblr blog: “Stocking is the new Planking.” Tumblr was
the perfect medium choice for their “argument” because Tumblr is both highly
visual and highly shareable. This choice is also well suited to their audience
because it is a platform that they frequent. While anybody can appreciate
stocking, I think that those who work in the graphic design and advertising
industries would especially appreciate it since they often work with sometimes-silly
stock images. I also thought it was interesting that they chose to title their
blog “Stocking is the New Planking,” and effectively piggybacking on another visual
meme, planking. Overall, I think that visual memes are more effective than any
other kind. I’m glad that we were able to end our semester on this unit.